What Is the Largest File Facebook Will Let You Upload
Did yous know - Facebook records more than 8 billion video views per twenty-four hours? 49% of consumers engage with branded video content on Facebook - double than whatever other social platform. That may be why a staggering 81% of businesses choose Facebook over any other social media platform to post video marketing content on.
Facebook offers unlike video formats for you to cull from. That'southward why we accept put together the ultimate, up-to-date guide on all Facebook video sizes .
We'll be covering everything you need to know most:
1. Facebook stories
two. 360 videos
3. Instant experience videos
four. Facebook News Feed video ads
5. Slideshow video ads
6. Carousel video ads
seven. Collection video ads
eight. Messenger video ads
nine. In-stream video ads
10. Facebook Marketplace video ads
11. Instant Articles video ads
12. Search outcome video ads
After going through our list, you'll have a much easier time creating, editing, and posting your video content on the number-one social media platform.
And every bit a bonus, we are also sharing a hack that will aid yous create high-quality video content for social media in minutes!
Let's dive right in!
1. Video Size and Dimension for Facebook Stories
Facebook users tend to engage with the content they see on Facebook Stories the most. Facebook Stories are brusk, and so they offer a bite-sized piece of entertainment for people who are scrolling through. This makes for a perfect opportunity to capture the attention of your target audience.
Hither are the video specs you need to remember when creating a video for Facebook Stories:
Other characteristics of Facebook Stories are:
- Captions are not available
- Audio is optional
- MP4 and MOV are the recommended formats
Pro-tip: It takes merely a few minutes to create engaging videos for your Facebook Stories with the 5000+ available templates on InVideo. Sign upward for a free business relationship now to effort!
two. Facebook 360 Video Requirements
Facebook's 360 videos gives your viewers a unique, interactive way to savour your content. The viewers can feel a 360-degree view of the environs by moving their device around or dragging their cursor or finger beyond the video. This makes 360 videos perfect if you want your viewers immersed in the action.
If you decide to make a 360 video to generate sales, you will be able to show your viewers exactly how your product or service works. For instance, OREO Cookie made a 360 video to give their customers an animated 'behind the scenes' of how what inspired their latest season.
Hither are all the requirements for Facebook 360 videos:
As for the size or video resolution for Facebook'south 360 videos, the recommendations are:
Here are a few more Facebook 360 video recommendations:
- Use the MP4 or MOV format
- Don't make your video final longer than xxx minutes
- Brand the framerate of your video exist upward to 30fps
- Keep in mind that your video file size is upwardly to 10GB
You should follow all the mentioned requirements so that your video provides a amend user feel. If you make a video final longer than one-half an 60 minutes or take upward more than 10GB of space, it might buffer beyond different devices, which tin result in your viewers beingness frustrated with your video and deciding to whorl past information technology.
3. Facebook Instant Experience Video Size
What makes Instant Experience (IX) videos unique is that they are viewed in the total-screen mode automatically, which is also why they are used on mobile devices just. Since they take upward the whole screen, Ix videos are more immersive and a lot more constructive at grabbing the viewers' attention than other types of ads on mobile.
If you want to heave your brand recognition and drive mobile sales, yous might want to consider making an IX video advertisement. Here are the video size and other requirements y'all need to know:
The recommended video resolution is 1200×628 pixels.
four. Facebook News Feed Video Ads Specs
Apart from the ads, you can clasp in between organic Facebook videos, you tin can too brand video ads that appear directly in users' feeds. Different types of feed ads exist, all of which nosotros take mentioned below.
For now, permit's see what the typical video specs are if you desire to integrate your make into the Facebook News Feed:
Facebook News Feed Video Ads Specs
You lot should keep in mind that:
- Facebook recommends you use the highest resolution available (but ensure you fit your resolution to the attribute ratio and file size limits)
- The maximum video file size is 4GB if yous are uploading a shared mail service video (the maximum 26GB file size applies for desktop feed videos merely)
- The video thumbnail should have the same resolution and aspect ratio as your video
- The minimum width for both landscape and portrait videos is 120 pixels
Pro-tip: Y'all can create a stunning Facebook video advert that is sure to convert using InVideo'southward online editor. Information technology will but take a few minutes and you will have stock footage, royalty-complimentary music, effects, and more than at your disposal.
5. Facebook Slideshow Video Ad
Let'due south imagine you are running a restaurant and desire to make an ad that displays x dissimilar meals but has one CTA. A Facebook slideshow video would exist the best pick for this employ case.
Create a video from photos and amuse your target audition with a bully-looking slideshow. Your only limit is that you can include 3 to ten photos, but you can also make it more engaging by adding sounds and music. There are v supported formats for Slideshow Ads on Facebook:
i. FLAC
ii. MP3
3. M4A
iv. WAV
5. OGG
Y'all can also pick between the landscape video format (aspect ratio—xvi:nine) and portrait (aspect ratio—9:xvi).
Here are other slideshow video advertizing specifications:
6. Best Resolution for a Facebook Carousel Video Ad
Carousel video ads allow you to expand the story you want to tell in your video postal service. The ability to include up to 10 images or videos—and just as many links—in one advertizing allows y'all to share more than data about a specific product or market place more than products in a unmarried post.
Facebook recommends the video size or resolution of a carousel advertizement to be 1080×1080 pixels.
Here is more data nigh carousel video ads:
Pro-tip: While Facebook Director allows you to create slideshows for your advertizing, it has limited scope for customization. Instead, create your own slideshow on InVideo'due south online editor where you lot can add your own music, effects, and text to make it super interactive.
7. Collection Facebook Video Ads Specs
Optimized for mobile devices, drove video ads also let you to showcase different aspects of a unmarried product or promote several ones in a unmarried ad. Here'due south how information technology works — y'all have one embrace paradigm or video and a drove of multiple images below it.
Another useful feature of drove video ads is that y'all tin have your video open in Instant Experience video format automatically as the viewer clicks on your collection advertisement. The instant full-screen mode boosts customer date and can generate mobile purchases more easily.
You can cheque out the technical requirements and recommendations below:
Pro-tip: You tin can create a stunning Facebook video ad that is sure to convert using InVideo'due south online editor. It volition only take a few minutes and y'all will accept stock footage, royalty-free music, effects, and more than at your disposal.
eight. Facebook Messenger Video Advertizement Requirements
It seems that Facebook isn't short on ideas when information technology comes to advertizement placement. Y'all tin can target your desired customers even as they are chatting with their friends on the Facebook Messenger app. You lot tin run your video ad as a Messenger Stories so your customers can stumble upon them every bit they're browsing through Stories from their friends and family unit.
Here are Facebook'due south recommendations for Messenger Story ads:
9. Facebook In-Stream Video Ads
Every bit the name suggests, in-stream video ads pop upwards while viewers are streaming some other video on their Facebook feed. Preferably, your ad will intermission a video that is pop and generates a large number of views. You can compare in-stream ads to proficient old Television set commercials. You can as well add sound and captions to your in-stream ads.
If you opt for investing in Facebook in-stream video ads, these are the requirements yous need to know:
x. Facebook Marketplace Video Size Specs
Facebook Marketplace is a section that allows both businesses and regular people to sell and promote their products or services.
With more than 800 million users that Facebook Marketplace attracts in a single calendar month, you are bound to land a client or two if you use it to your advantage. Since the place is usually clogged of image ads, your video is certain to concenter many eyeballs.
Facebook Marketplace video recommendations are:
There's no selection to add together captions to your Facebook Marketplace videos on the platform itself, but y'all can always add them on your own equally you are editing your video. We've shared a hack for adding captions to your Facebook video ads in the last section.
11. Instant Articles Video Ads Requirements
Facebook reports that its users are 44% more likely to click on Instant Articles than a traditional mobile web link. Instant Articles combines blog posts on branded websites with the Facebook app. So you tin can place video ads inside these manufactures so your readers can engage with your brand as they are reading the post. If you are sold on the idea, here are the requirements for an Instant Articles video ad:
12. Search Result Video Ads Requirements
Facebook search results are just another identify within the social media platform you can take your ads announced in. If your goal is to increment your website'southward traffic and spark up conversations about your brand, you can choose this option.
Upload your video in the resolution mentioned beneath that respects the ratio limits.
BONUS: Create stunning Facebook video ads in minutes!
If yous are feeling overwhelmed by the sheer number of different Facebook video types, this section is for you. With InVideo, you tin create stunning video ads and not worry about having set the correct size and format requirements.
InVideo is an intuitive browser-based editing platform that lets you create video ads apace and effortlessly. All you need to practise is-
1. Log in or sign up for a gratuitous business relationship on InVideo
2. Type ' Facebook ads ' in the search bar
3. Pick from over 5000+ customizable templates to make your video
4. Edit the template of your choosing using our many video editing features
5. Preview your project
6. Export your video when y'all are satisfied
You can choose the blazon of Facebook video from our homepage directly. Some of the options we offering are:
- Stories videos
- News Feed videos
- Carousel Ad videos
Accept you also noticed that many of the Facebook video requirements don't support the explanation feature? All the same, information technology has been reported that 85% are streamed with the sound off when information technology comes to Facebook videos. On the InVideo editor, you tin add captions and have your viewers pick up on your CTA even if they have muted the sound.
Wrapping up
You accept everything yous demand to know about creating your first Facebook video advert, now all y'all have to exercise is beginning. Create engaging and professional-looking video ads on InVideo in under ten minutes. Y'all tin can opt for our free plan and if y'all want access to 8M+ stock footage , animated texts and stickers, royalty-free music, and no limits to the number of videos you tin can download, our paid plans start from as low as $x a calendar month.
If you've establish value in this article, you must cheque out our consummate guide on Facebook ads and how to monetize videos on Facebook . If y'all're a creator, y'all'd honey what we have built at the InVideo customs – a place for you to connect and larn from 25,000+ other marketers, business organization owners, and creators similar yourself.
Source: https://invideo.io/blog/facebook-video-size/
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